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Navigating the Digital Stream: Influences, Consequences, and Opportunities for Young Individuals in the World of Web Series

. Najeeha R Quadri


Abstract

In the contemporary era, online series and streaming content have emerged as primary leisure pursuits for the youth. The escalating popularity of web series has led to a surge in content creation by major corporations like Amazon, Netflix, Sony TV, Hotstar, and Eros Now, investing significantly in local productions. This study explores the increasing appeal of web series, attributed to their ability to present unconventional stories and characters not typically found on traditional television. Platforms such as BitTorrent, YouTube, Amazon Prime Video, and Netflix offer viewers the flexibility to engage with content at their convenience.

Our research aims to elucidate the perspectives of young individuals regarding web series and online streaming media. Focusing on platforms like BitTorrent, YouTube, Amazon Prime Video, and Netflix, the study employs a quantitative approach through a questionnaire survey. Participants include young professionals, undergraduates, and graduate students actively involved in internet video consumption. The study not only delves into the psychological impact of internet television but also examines its influence on behavioural patterns.

By employing the limited existing information, this research contributes to a deeper understanding of the entertainment industry, internet streaming, online content, and their societal implications. "Navigating the Digital Stream: Influences, Consequences, and Opportunities for Young Individuals in the World of Web Series" serves as a comprehensive exploration of the dynamic relationship between web series consumption and the evolving landscape of youth entertainment preferences.

Keywords:

  • Online streaming
  • Youth
  • Web series
  • Over the top (OTT)
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